
Finally Lose the Weight For Good.
No more diets. No more guilt. No more endless frustration.
Brain Boss to Weight Loss will help you go from:
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Stuck and unsure → To identifying what’s really holding you back and taking action.
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Confused about your body → To understanding what it truly needs to be healthy.
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Struggling to make healthy choices → To designing a life where health is effortless and automatic.
DOES THIS SOUND LIKE YOU?
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Constantly thinking about your weight and food — it feels like it’s always on your mind.
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Knowing what to do to lose weight, but somehow you just can’t make yourself do it.
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Trying diets, quick fixes, and tracking calories that never seem to stick.
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Feeling tired, sluggish, and uncomfortable in your own skin.
Maybe you've tried:​
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Cutting calories to 1200–1500 a day, losing some weight… only to gain it all back (and maybe then some).
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Skipping meals, testing your willpower, and feeling frustrated when it doesn’t work.
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Jumping on the latest diet, sticking with it for a couple of weeks, then giving up.
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Spending money on shakes, cleanses, or fat-freezing treatments… just to end up right back where you started.
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Scrolling social media for tips and inspiration, only to feel more confused and discouraged.
The real problem?
You're focusing on all the wrong things.
Bottom Line: the best way to achieve sustainable weight loss is to identify the REAL problem, so you can build a healthy life that fits your lifestyle, your goals, and your unique body.
Not for everyone, BUT for YOU!
And until you know what's holding you back, you'll waste time and money trying program after program...nowhere closer to your goals.
Not to mention, you'll continue to reinforce the lie that if you were more motivated, strong enough or had enough willpower, you'd be able to figure this out.
What happens if you keep doing the same things you've been doing...stuck in the same cycle, convinced that trying another diet, pill, shake, or program will somehow solve a challenge you've had for years?
You'll continue to beat yourself up for failures, feel uncomfortable in your skin, and maybe even pass these beliefs to your kids. This is what I call the...
Compulsive Craver
The Compulsive Craver is preoccupied with weight loss all the time, trying to figure out what will finally work.
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Constantly feeling like she's battling her own body.
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She feels like she doesn't have time to focus on her health - and is constantly prioritizing others' needs above her health and wellbeing.
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This woman feels like she is controlled by her emotions, constantly turning to food to cope, not knowing how to stop.
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She is constantly putting herself down with negative self talk that increases with every perceived failure.
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She feels uncomfortable in her own skin and is ashamed of how she looks, cropping her body out of photos or hiding behind people in group photos.
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And she's so sick and tired of being exhausted all the time, having headaches, aches and pains that she knows is caused by her unhealthy state.

If you feel like a Compulsive Craver, you're not broken and it's not your fault!
You've been doing the best you can with the tools and information you've been given. If you grew up in the 'low-fat', 'carbs are bad' era like I did, you've been mislead... and you've been operating from what you've been taught.
Want to start thinking like a...
Self Mastery Maven
The Self Mastery Maven knows her infinite worth - that her body is a gift and it deserves the best of care.
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She knows what food nourishes her, and knows how to care for her body for deep, lasting health.
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She knows her health is worth prioritizing because it means she can show up as a better wife, mother, sister and friend.
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The Self Mastery Maven knows that self mastery is not about white knuckling will power, but is a daily striving in her thoughts, emotions and actions.
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She leads with curiosity and compassion, not judgement and self-criticism.
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She has patience and grace for herself, knowing that life is sometimes unpredictable, and that her health is not a destination, but an ongoing endeavor...a journey that can be enjoyed.
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She knows her body and mind work together for her health and wellness and she works on both.
Lynn changed the way she thought about weight loss
"This program is LIFE CHANGING. It’s helped me shift away from obsessing over weight loss and instead focus on long-term health and wellness. I’ve lost 32 pounds since February, and for the first time, I don’t feel deprived or anxious about it. The mindset work is the magic key that’s unlocking lasting change for me." – Lynn

When you start becoming a Self Mastery Maven and stop being the Compulsive Craver, when it's really inside of you, in your body, in your habits, you won't have to think about it anymore. It will be WHO you are.
​​And that's what I'm here to do...
Help you become a Self Mastery Maven faster than you could on your own!
SURE YOU CAN DO IT ON YOUR OWN,
BUT WHY WOULD YOU WANT TO?
To truly transform, you'll need to address several aspects of your health.
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Identify what’s holding you back: Break free from old beliefs and patterns that keep you stuck in the same cycle. With a coach, you get guidance, tools, and strategies to make real progress.
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Understand your body: Most of us weren’t taught the science of nutrition or how our bodies really work. I’ll teach you principles you can use for life—so you’ll never need another diet or quick fix again.
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Get unstuck with support: Unlearning diet culture and creating lasting habits can feel overwhelming. With weekly coaching, you’ll have someone to answer questions, offer ideas, and help you move forward without overthinking.
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Stay accountable: Life happens, and no one’s perfect. Weekly calls give you the structure and encouragement to keep showing up and making progress toward your goals.
Mary finally got to the root to make lasting change
"I’ve done all the diets, but I knew it wasn’t about the food—it was about the why behind it. I am loving this program as it is helping me uncover those core issues and giving me the tools I truly need. For the first time, I feel real hope for lasting change. I am already seeing many positive changes in myself." - Mary

Maybe you're thinking...
I already know what to do. I just need to commit and try harder.
If it were that easy, wouldn't you have gotten after it already?
The truth is that the real, and most important work begins in your mind, even before the work in kitchen or the gym.
The problem is that most of us can't see what's holding us back. And if you can't see it, how can you change it?
Sometimes it takes an unbiased, external perspective to help us identify those thoughts, beliefs, habits and mental blind spots I like to call 'emotional parking brakes.' It's like driving, having your foot on the gas and the brake at the same time. Once you know how to take your foot off the brake, you can really make progress toward your destination.
Only once you identify your emotional parking brakes can you make the shift that allows you to truly trasnform. I call this - becoming the Boss of your Brain, because you don't have to be subject to your thoughts, beliefs or emotions. You can be the manager of them.
I can help you become the boss of your brain!
Sonya Stopped Feeling Stuck and Started Feeling Hopeful
"Each week of this program has helped me add something new to my toolbox. I’m finally starting to believe I don’t have to do everything at once—I can choose one small step, and that’s totally doable for me. Jen’s worksheets and resources are clear, simple, and not time consuming, which makes it easier to keep going. One of the biggest mindset shifts for me was realizing that I have a choice—that I don’t have to stay stuck in the ‘victim’ story. That moment gave me such a sense of relief, and I’m finally starting to move forward and feel excited about what’s ahead.” – Sonya
Introducing
Brain Boss to Weight Loss
TM
Brain Boss to Weight Loss isn't like other weight loss programs you've tried in the past. It's a process that will transform you inside and out as you move from:
Compulsive Craver
Self Mastery Maven
You will learn:
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How your mind and body work together to create lasting change.
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How to uncover your secret weapon to finally take action—not just think about it.
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How your body functions and how to repair damage and imbalances caused by diets, poor nutrition, stress, and other root causes of stubborn weight.
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The power of designing your identity so that healthy choices become automatic in your everyday life.
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How to apply health principles consistently in YOUR unique circumstances, using tools and strategies to set yourself up for success.
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How to transform into the healthiest version of yourself by fully appreciating and honoring your body—right now, not “when the weight comes off.”
The Brain Boss Method is a Unique Fusion of 4 Elements:
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Boss Your Brain: Your brain is a meaning-making machine. I'll teach you how to stop being subject to your thoughts and emotions and how to become the manager of them. Your emotional state directly impacts your physical health. You will learn how your body and mind work together for your overall health and wellness, and how to harness the power of your brain to empower healthy choices.
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Design Your Identity: Your identity drives your decisions every day. I'll teach you how to design and become the woman you long to be, and unwind any past identities that might be holding you back.
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Nourish Your Body: Nutrition is key to health and longevity and is responsible for 80-90% of your physique. I'll help you unlearn unhealthy beliefs about food and learn scientifically-backed nutrition principles so you'll know how to nourish your body for the rest of your life.
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Elevate Your Habits: Learn how to build healthy habits that stick using proven techniques that make healthy decisions and actions an automatic part of your life so you don't even have to think about it.

Brain Boss to Weight Loss is the Last Program You'll Ever Need because...
Brain Boss to Weight Loss isn’t about controlling your food, or teaching you how to just white knuckle through another diet. It’s about equipping you with the power of knowledge, backed by science, the latest psychology, real-life experiences and an arsenal of tools and techniques.


Meet Your Coach: Jen Hoyer
Hey there! I'm Jen Hoyer, Founder of Wellness Mastery for Life and creator of Brain Boss to Weight Loss.
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I know how frustrating living in an overweight and unhealthy body can be. I've been there, and lost over 30 lbs when it seemed impossible! And I want to help you do the same. But the results didn't come from a quick fix or a fad diet, they came from sound health principles and mindset work to truly transform my mind, and body.
I have a passion for helping women become the healthiest versions of themselves, because I want to help create generational health! I teach women how to live a healthy life with balance, compassion and joy, so they can pass it on to their children, so they never fall for the deceptive diet culture and world of confusing information and fads. Will you help me create generational health? Meet me in Brain Boss to Weight Loss to join the movement. For you...for your children and future generations.
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Kathy Had a Breakthrough—and She’s Finally Breaking Old Cycles
"I am absolutely thrilled that I signed up. Jen’s approach is authentic, informative, engaging, and supportive. I appreciate her knowledge and openness—and I value her commitment to 'tough love.' The personal coaching opened up a huge realization for me about how childhood experiences were shaping current patterns. It’s helping me become more intentional in breaking cycles. I’m learning how to make smarter choices and stay committed, and I’m so grateful for the depth of support in this program." - Kathy

Here's what you'll learn inside Brain Boss to Weight Loss
Sustainable weight loss is within reach!
01 Boss Your Brain
Become a Brain Boss To Take Action on Your Health Goals.
This is the foundation! I’ll teach you how your brain works, why it matters, and how to manage your thoughts and emotions for success. You'll learn a powerful self-coaching model that you can use beyond our time together for lasting success—not just with your health, but in all areas of your life!
In this pillar you will learn how to:
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Harness the power of your brain to take action towards your health goals
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Manufacture the motivation necessary to achieve your desired outcomes
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Identify and address the root causes of self-sabotage, emotional eating, and other unhealthy habits
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Uncover and transform limiting beliefs that impede personal growth and progress
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Acquire tools to cultivate emotional resilience, for greater self-control and mastery
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Fire your inner critic and recruit your inner coach for sustained progress
03 Nourish Your Body
Go Beyond Feeding – Nourish Your Body and Feel Incredible!
Learn how to nourish your body—not just feed it. You’ll also receive a custom nutrition plan tailored to you. No need to weigh your food—I’ll teach you a simple way to manage portions and reach your goals without stress. I’ll also share the strategies I used to lose over 30 pounds. These game-changing strategies will set you up for success, helping you feel balanced on your journey to a better body and better health, without feeling deprived or out of control. These are tools you’ll use for a lifetime.
In this pillar, you'll learn how to:
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Free yourself from the endless cycle of diet shame and disappointment
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Gain insight into your body's needs and learn how to nourish it effectively for optimal well-being
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Achieve the perfect balance that aligns with your unique life
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Develop a mindful connection with your hunger and fullness signals
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Identify and steer clear of ingredients and foods that can manipulate your brain and disrupt your body's natural processes
02 Design Your Identity
Stop Living by Default. Learn to Live by Design!
You are living by a set of rules created by your identity. When you learn how to design a new identity, making healthy decisions becomes easy and effortless. You'll be able to apply the knowledge and tools from this program to everyday decisions because it's about WHO you are, not just the size you want to be.
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In this pillar you will learn how to:
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Transform from Compulsive Craver to Self-Mastery Maven by unwinding old identities and fostering healing in your relationship with yourself, your body, and food.
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Design a new identity that goes beneath the surface for lasting transformation.
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Overcome the adversaries of your new identity with proven strategies for conquering obstacles
04 Elevate Your Habits
Put Healthy Habits on Autopilot and Free Up Your Mind Space!
I’ll teach you how to reframe your goals as part of your mind management. You’ll also learn how to break down your goals into micro-habits and actions, gradually building up to life-long practices that become as non-negotiable as brushing your teeth.
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In this pillar you'll learn how to:
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Set empowering expectations for change to stay motivated
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Shift your perspective and reframe goals for ongoing motivation
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Break free from unhealthy habits hindering progress
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Cultivate effortless health routines
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Implement effective strategies to overcome emotional and overeating challenges
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Adopt four empowering eating habits for transformation
Hear From Past Brain Boss to Weight Loss Members
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Lifetime access to training modules and recordings so you can revisit and review throughout your journey even after the program ends. Weight loss takes longer than 10 weeks! These valuable recordings will be there for your whole journey!
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The Brain Boss to Weight Loss workbook packed with tools to help guide you apply what you learn in Brain Boss to Weight Loss.
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Weekly LIVE trainings so you can gain the lifetime knowledge you need to avoid the yo-yo weight struggle for life.
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Weekly LIVE coaching sessions to help you create permanent behavior changes so that you can finally win the weight loss battle.
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Customized nutrition plan with portion guidance, to fit your goals and needs.
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Access to a private community, where I'll answer questions and provide additional coaching in between live sessions.
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Mobile App for on the go access.
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Plus bonuses!
30 Day Money Back Guarantee
I do offer a money-back guarantee, but I’m only looking for serious action takers. So you need to show that you gave the program a try before requesting a refund. I do this because I am not looking for tire-kickers, but true go-getters that want to dive in and get results quickly. If you do the work, and you’re still not satisfied, show me your work within 30 days of enrolling, and I’ll gladly give you a refund.



